Owned and managed by Investa Property Group, 12 Waterloo Road, Macquarie Park is a high-calibre business precinct and has 4,025m² of total net lettable area. Having worked for both Investa and CBRE on previous jobs, leasing agent CBRE approached edwardjames to develop a direct mail flyer and on-site signage that would have cut through in the already very saturated commercial property market of Macquarie Park. The campaign went extremely well for both CBRE and Investa.
Developed material: project logo/identity, copywriting, project marketing flyer, print management, direct mail campaign management and environmental project signage.
