Amberleigh is a luxury residential apartment building located on Sydney's Upper North Shore. This was the maiden project for developer KCL, and is surrounded by much larger developments. KCL wanted their introduction to the market to be an impressive one that wouldn't be overshadowed by the competition. Edwardjames were appointed from day one and had to create a vision and identity from only architectural plans. The development has proved extremely successful with both the finished project and marketing throughout receiving a great deal of admiration from the local residents.
Developed material: corporate logo/identity, project logo/identity, stationery, copywriting, photography, 3d artist impressions/renderings, promotional brochures, direct mail campaigns, display suite signage, environmental signage, print advertising, project website, search engine optimisation and website hosting.