Amberleigh is a luxury residential apartment building located on Sydney's Upper North Shore developed by KCL Developments. This was the maiden project for KCL and is surrounded by similiar developments of much larger companies. KCL wanted their introduction to the market to be an impressive one that wouldn't be overtaken by much larger companies. Edwardjames were appointed from day 1 and had to create a vision and identity from only architectural plans. The development has proved extremely successful with both the finished project and marketing throughout receiving a great deal of admiration from the local residents.
Developed material: corporate logo/identity, project logo/identity, stationery, copywriting, photography, 3d artist impressions/renderings, promotional brochures, direct mail campaigns, display suite signage, environmental signage, print advertising, project website, search engine optimisation and website hosting.