Edwardjames were appointed from day 1 of this project, developing the project name/identity as well as all other forms of marketing material used during the sales campaign by CBRE. The project was a huge success selling more than 80% of the units off the plan on the first weekend of the display suite opening.

Developed material: project name, corporate logo/identity, copywriting, sales brochures, direct mail campaigns, print management, display suite fitout, environmental signage, online advertising, print advertising, project website, SEO and website hosting.